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DESIGN IS HOW IT WORKS: HOW THE SMARTEST COMPANIES TURN PRODUCTS INTO ICONS
by GREENE, JAY;

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SPECIAL PRICE: HK$ 260.00


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@ISBN 9781591843221
@Subject BUSINESS & FINANCE
@Publisher PORTFOLIO
@Publication 2010
@Edition Hardcover
@Version Original
@Description Drawing on interviews with top executives such as Virgin's Richard Branson and Nike's Mark Parker, Greene illuminates the methods of companies that rely on design to stand out in their industries.
 
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